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Event Details
2011 CMO Roundtable
Learn what leading area CMO's are planning for 2011
Produced by the Boston Chapter of the American Marketing Association
This exclusive and intimate event will provide you with insight on how this group of visionary marketing executives are planning to grow their business and what challenges they expect to meet in 2011.
Panelists and moderator include:
- Dwight Griesman, CMO - Forrester
- Michelle Heath, CMO - Currensee
- Rob Weisberg, CMO - Zipcar
- Moderator: Paige Arnof-Fenn, Founder and CEO, Mavens & Moguls
Learn how to thrive in 2011
Learn how to develop a marketing strategy that will help you swim upstream post recession and position your company for long-term success. Our panel of senior marketing professionals will discuss:
- Adapting your marketing strategy to resonate with your customers
- Focusing on accountability and obtaining measurable results from your investments
- Building a marketing plan to propel the business in 2011
Join us for this eye-opening panel discussion. Our senior marketers will offer innovative and practical marketing knowledge that will help your company prosper – in times both good and challenging.
Date: Tuesday, January 25th
Time: 6:00 p.m. – 8:00 p.m.
Registration & Networking: 6:00-6:30 p.m.
Roundtable Discussion: 6:30 - 8:00 p.m.
COST
On-site
registration only - Online registration is closed
AMA
Non-Members:
$75.00
AMA
Members:
$49.00
Student AMA Non-Member:
$33.00
Student AMA
Member: $22.00
Note: No refunds on ticket purchases will be given for any reason.
Refreshments: Appetizers are included in the ticket price. Cash bar will be available.
Parking Information: Free Parking is available. Park on the pier along the buildings that lead up to the Exchange Center.
When & Where
The Exchange Conference Center
212 Northern Avenue
Boston,
MA
Tuesday, January 25, 2011 at 6:00 PM (ET)
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